Dear GG Rebels,
Happy Birthday to us! GG Maull turns 2 years old this month. Wow, we cannot believe that it was only two years ago that we shipped out our first holsters to you and our debut stores. Over the past two years we have learned a ton about the fashion industry and where GG Maull fits in.
One thing we figured out is that the “old” system of being sold at small boutiques and working our way up to a larger retailer is a broken system.
We are innovative. We are young. And we want to do things differently!
We are thrilled to share with you our new website, unique design strategy, solidified purpose and core themes. In our hearts, we knew GG Maull was about more than beautiful and functional products, but we were unsure how to communicate that with you. Now we are reinventing our website to make our message clearer, as we strive to support and empower the women who wear GG MAULL.
We are moving away from designing large collections as we change our design philosophy. We realized that women buy individual bags, not collections. Going forward we are going to create individual handbags. Starting now, we will be launching this concept of unique individual designs, beginning with our Boss Belt Bag! We invite you to be part of the process as you will be able to give us your feedback, pre-order and personalize your GG Maull handbag. We are looking forward to being able to share this process with you!
For those who have already joined our GG Maull family, we would be grateful if you could leave a review of your bags on our site. Women love to hear about a product that their peers support. And we would love the feedback so that we can improve in the future.
Since our last newsletter a few GG Maull accomplishments:
-
We launched our NEW website- check it out HERE!
-
I flew to Italy, met with our factory, and documented our production process for the new website.
-
We add many more GG Rebels to our squad including Olivia Munn, Amy Adams, Camila Mendes, Debby Ryan, Angela Sarafyan, Constance Zimmer and Shiri Appleby to name a few…
-
We hosted two successful trunk shows this summer in the Hamptons. One was hosted by our #ggRebel Sydney Sadick with PatBo. The other was to support UJA.
-
We are launching a new Boss Belt Bag for September.
We are excited for what the future holds and feel blessed to have you along on this adventure. Thank you as always for your continued support. We love hearing from you any feedback on ggMaull.com 2.0 is welcome! We look forward to hearing from all our GG Rebels.
-XO, Gretchen Maull.